Working harder than ever?
When effort stops turning into progress
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Write Your Main Message
Think of this as a slightly longer version of the intro text at the top of the page. Generally, this is where you provide high level context without going into too much detail. Benefits over features.
If you have an Origin Story (and you should) this is the place to transition people to that experience. See, we've even put the button for you to link out to it and everything.
About John Smith
Quickly Introduce Yourself...
This is where you can begin to tell people about who you are and what you do. But be careful. This is not the place to dump your entire life story. We have an entire tutorial on writing an effective Origin Story. This should be the place where you get people excited about learning more about you.
Try to keep this under 200 words and remember that the goal is not to sell. You are meeting someone for the first time.
Success Stories
People Love Hearing About People Like Them Finding Success
“Pull the most compelling sentence from the testimonial and put it here.”
“This is the longer quote where you are going to pull the most compllening sentence from the testimonial and put it above. It shouldn't be too long though, or else it might get overwhelming.”
“This won't always be as long as other highlights.”
“Perhaps the text that is put in this section is longer than other sections. Quotes can be all over the place like that. This is the longer quote where you are going to pull the most compllening sentence from the testimonial and put it above.”
“This is why we put in different pieces of content in each item.”
“If we don't, we'll never get an accurate representation of how these items will behave in the real world. It's important to try out differing lengths of content to see how it responds.”
don't stop now – keep going!
Curated books, podcasts, and youtube channels
to keep you learning, encouraged, and taking your next micro‑move
Write a Headline for Your Speaking Section
Write your speaking intro content here
Sample Featured Event Title Goes Here
“Within a month, I’d reclaimed two evenings a week with my family and actually felt excited about my work again.”
Carla Jimenez, owner of BrightSide Social (a two person marketing studio)
Write Your Book Headline Here
Write a headline for your book here that leads into the next section
Jeffrey Fielding, Plumbing Contractor